Anyone who wants to sell a property wants to sell it well and quickly. Even with the real estate market on the rise, selling a house is not a walk in the park. But it can be quite a simple process if you meet two basic requirements: choose the right real estate agency and prepare your home for the day of the visit. If the preparation of the house starts before the photo shoot (this will be the first contact that potential buyers will have with your house), the choice of who will make the real estate brokerage begins even before. Remember: the final result is everything.
In order for this result to be positive, hire a credible and experienced estate agent whose company has proven itself in the market. And accept the suggestions to improve the presentation of your property. In this article, we give you 4 tips to learn how to choose a real estate agency and 4 tricks to boost the sales process.
The qualities of an estate agent are first and foremost judged by the truth. And that truth is tested in the answer to two basic questions: the value of your property and the time it may take to sell it. If the displayed value is too high and the marketing time too short, be suspicious. It's not by creating overly optimistic expectations that your business will be more successful. Your home may even be sold in a week, but assuring you that it will be so is unrealistic. In fact, LUXIMOS Christie's International Real Estate offers a platform that can provide you with a first study of how much your property is worth, without commitment and free of charge. If it is of interest to you, it is also available to help you, with efficiency and transparency, in the rest of the sales process.
The higher the degree of exposure of your property to the market, the faster the sale will be. Therefore, it is important to choose a real estate agency that has a portfolio of customers at national and international level, and that has digital tools that work as a showcase in this same market. Once again, LUXIMOS Christie's International Real Estate, which is present in all social networks and in the most important national and international real estate sales portals, is the most proven company in this area. As an affiliate of Christie's International Real Estate, the world's largest and most prestigious luxury real estate network, it has 1350 offices spread across 46 countries. In all, the company has the collaboration of about 32 thousand specialized consultants, carefully selected and trained in real estate transactions.
The accurate knowledge of the market in which the real estate company operates is fundamental. Each territory has its own specificities and nobody knows everything about all things. If the company has only offices and consultants in the North, it will not dominate the rules of the market of the Centre or the South. And vice versa. It is therefore essential to choose a company headquartered in the place in which you want to sell your house. LUXIMOS Christie's International Real Estate, unlike most companies in the sector, has two central hubs: in the North of Portugal, with headquarters in Foz do Douro, Porto; and in the Algarve, with headquarters in Vilamoura. In each of the offices, it brings together specialists with several years of experience and a high level of specialized training, a requirement without which it is impossible to succeed.
Trust is the basis of any relationship. In the real estate sector, it is absolutely indispensable. It is important that you can trust the specialist to whom you have handed over the sale of your home to the extent that you can hand over the key of your home in your absence. And it is essential to have the security that he will open the door of your home to qualified customers, that is, to people who have effective financial capacity to acquire it. Remember that many agents measure their own success by the number of visits they take home. But anyone who has ever had a property for sale knows how uncomfortable it can be to always have strangers coming into the house, many of them without any chance of buying your house. A consultant of your absolute confidence can assure you that almost always, in these cases, less is more.
A clean and tidy house is the best business card you can offer your potential buyer. First of all, because it will reveal the actual area of the property and not give the feeling that it looks smaller than it is. Secondly, because those who visit the house need to understand if everything they own will fit into that space. And finally, because the first impression is not a myth: it really counts. Pay particular attention to the kitchen, the bathroom, the outside space (balcony, terrace or garden) and, if you have children, the toys. Don't forget the entrance mat.
In homes, as in people, smell can be the first element of seduction or, on the contrary, of rejection. Do not ignore its power and order a thorough cleaning. If you have animals or smokers in your home, be particularly effective at airing all rooms at least two days in advance. Preferably, do not cook before the visit. The smell of food may be enough to create a bad impression. Also be careful about the smell of moisture. Finally, have the house scented but prefer natural aromas to domestic air fresheners. Open the windows and fill the house with fresh flowers.
After the location of the property, light is the most determining factor in the acquisition of a house. For some people it is even more important than the total area. And it makes sense, because it's in light that much of the comfort and domestic economy rests. Let in as much natural light as possible at home, run the curtains and blinds. At the same time, create a warm and welcoming atmosphere by lighting a few lamps. Finally, make sure all the switches work.
This is one of the most painful tasks, especially if you are still living in the house you want to sell. But making the property less personalized is fundamental. Photographs, personal belongings, children's drawings, plants, souvenirs and decorative bibelots should already be packed. The potential buyer must be able to imagine himself living in your house. One room that most people tend to ignore is the garage and/or storage room: do not make that mistake. It is as important as any other room.
